Brand Development - HellaHella Company

I chose to use the purple colour scheme as it was the most dominant colour and from the feedback i gathered it seemed that purple was related highly t the 1990s. 

I chose to bring back my logo development so i could use one of the logos: 

I tried to base my designs onto a business card format to see the style of the designs and how they would work on the basis. 

I chose to use the logo and place it onto mock up designs of a 

'stationary and buisness' set.

I chose to create:

Letterhead

screensaver

buisness cards

pencil

notebook

enevlope

I wanted to keep the designs extremly simple abnd fitting to the colour scheme. 

I feel that if i design the products with simple asthetic and visuals then it will allow me to experiment with products, the products could be more flamboient and '90s' style. 

I feel that as a set the images work well. The simple layout works well and the final logo i have chosen seems to work well. I like the use of the screensaver on the iphone and the colours scheme of purple grey and coloured.